09 Dec.
2024

Global Vision

A growing number of business professionals in the region are increasingly seeking further education, such as MBA programmes, to tackle the uncertainties and challenges prevalent in today's world, says Xavier Duran from the University of Manchester.

The business world today is by volatility, uncertainty, complexity, undergoing rapid transformation, driven by technological and ambiguity," agrees Xavier Duran, advancements like the intergration of artificial intelligence (AI), the enduring impact of the Covid-19, pandemic, geopolitical factors, and other challenges. Navigating this everchanging landscape to achieve success is easier said than done.

"We observe an accelerated rate of change in today's world, characterised by volatility, uncertainty, complexity, and ambiguity," agrees Xavier Duran, the MBA Programmes Director at the Alliance Manchester Business School (AMBS) of the University of Manchester.

In response to these challenges, professionals are increasingly considering further education opportunities such as pursuing a Master of Business Administration (MBA) programme. Mr Duran highlights the escalating de-mand for MBA programmes in the region, with the Global MBA programme at AMBS attracting a growing number of students from Macau, Hong Kong, Mainland China, Taiwan, South Korea, and Japan.

According to him, students are drawn to an MBA degree for various reasons, including aspirations for career advancement within their respective fields, transitioning to a different industry or organisation, or even venturing into entrepreneurship. Empha-sising that the MBA is a recognised qualification valued by employers, he adds, "Global outlook is what people are seeking after because they want to work abroad, work for multinational companies, or deal with people from different organisations."

Contrary to the common belief that pursuing higher education leads to further specialisation, the AMBS Global MBA programme stands out for its generality and diversity. It offers a wide array of courses across more than 20 fields such as big data analytics, busi-ness-to-business marketing, corporate governance, the digital economy, entrepreneurship and innovation manage-ment, decision-making, digital banking and blockchain, international business strategy, ecosystem strategy, strategic financial analysis, and sustainable and socially responsible business.

Its students also come from varied professional backgrounds spanning fi-nance, engineering, information tech-nology, healthcare and more. "While their expertise lies in specific areas, they pursue an MBA because they want a broad business and management qual-ification," Mr Duran illustrates.

Click here to read the full feature on Macau Business magazine

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