Nationality - Hong Kong | Hong Kong-based

Justin Cheng

Director

InvestMed Consultancy Limited



I found this a very international and practical programme—it really helped me in developing all-round business skills and techniques while introducing me to a global network of alumni, which proved so useful in forging new business relationships. In my opinion, ‘Doing Business in China’ was particularly useful as it provided practical perspectives on how to conduct business on the mainland; on the other hand, cultural analysis in MIBS had been instrumental in helping me develop co-ordination and communication plans between mainland Chinese and foreign partners. I also believed that the practical components of the programme could not be overstated. Throughout the programme, the approach to learning was hands-on—there was video recording and playback in NSSS, on-site visits to companies in Shanghai (such as Metro and Volkswagen), as well as the opportunity to develop a marketing plan for a Japanese chocolate-making business. All in all, I am very happy with the Manchester Method and its global take on business learning!

Back to Testimonial Download Brochure